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How to Run Better PT Facebook Ads

Clayton W. PPC May 27, 2025
Physical therapist at a desk running a Facebook ad campaign late at night on a laptop

Why targeting late-night pain scrollers might be your smartest ad strategy yet. Back in the 1980s and 90s, infomercials ruled late-night television. They weren’t flashy. They weren’t subtle. But they worked. Why? Because they were perfectly timed. They aired when people were awake, uncomfortable, frustrated, and ready to buy.